Lifecycle marketing & audience growth
Followers aren't leads.
I grew a channel to 80,000 subscribers before I really understood that. What sells is the journey behind the content, and that's what I build: for organizations that have the audience, and for professionals who have the expertise.
For organizations
We have an audience.
We don't have a system.
People find you, learn from you, and leave without ever becoming yours. I design the journey that keeps them: capture, welcome and nurture sequences, segmentation, lifecycle automation, in English or Spanish.
For professionals
I have the expertise.
I don't have the offer.
You've spent a career getting good at something. Turning that into a program people buy is a different skill. We build it together, one to one: small by design, no course factory.
80K+
Subscribers
5M+
Views
50+
Trainings created
5K+
Students taught
Working online since 1999
Who's behind this
I built a Spanish-language channel from zero to 80,000 subscribers, then learned the hard way that views don't sell anything. What sold was an email list and the sequences behind it.
Since then: more than fifty online trainings, over five thousand paying students, and clients in more than forty countries. Everything I do is remote, and has been for a long time.
What people say
[Senja wall of love embed goes here]
Not sure which conversation you need?
Thirty minutes, no pitch. If I'm not the right person, I'll tell you who is.
Join the newsletter
Emails about what I learn building email systems for my own business and for other people's: what works, what quietly wastes money, and the thinking behind both. Roughly weekly, and you can unsubscribe whenever you like.